Create breakthrough customer experiences with automation

Customers come first, but their needs don’t always file neatly into a queue. Use Make to connect your existing CX infrastructure and automate workflows. You'll serve customers better than ever, from onboarding and training to tending to their unique requests.

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How does customer experience automation work?

Customer experience automation uses cutting-edge technology to elevate and simplify interactions with customers at every touchpoint of their journey. By tapping into customer data — like preferences, purchase history, and behavior — these tools craft personalized, engaging experiences that resonate. By integrating with other customer-facing platforms, CX automation ensures consistent and cohesive messaging across all channels, creating a unified and memorable customer experience.

Our customer experience apps offer a suite of tools to help businesses deliver exceptional, consistent, and efficient service while freeing up time for teams to focus on complex or high-priority customer needs.

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Use Cases

Explore automated CX solutions

Customer Onboarding

A new customer shouldn't mean more headaches. Customer onboarding automation fuels your growth, taking care of efficiently welcoming new clients at scale. Make connects thousands of apps and systems, enabling you to automate critical workflows so new customers get up to speed with ease.

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Customer Education

Get your customers learning and loving your product, driving deeper engagement, retention and loyalty. Make connects your infrastructure to create customer education resources, deploy them effectively and measure their impact.

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Support Ticket Management

Customer support tickets can create bottlenecks for your support staff. These disruptions can have a ripple effect that leads to inefficiencies, delayed response times, and unhappy customers. Make’s scenarios for customer support ticket automation can take frustration off your plate by efficiently managing incoming tickets, assigning them to specific staff, and tracking outstanding tasks.

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Benefits of automation in CX

With Make's CX automation tool, you can set up workflows that automatically trigger actions when certain conditions are met. These automated workflows can be customized to handle tasks including personalized email communication, follow-up reminders, feedback collection, and support ticket routing.

benefit of automation
Streamlined efficiency

Automate routine customer interactions, such as follow-ups and feedback requests, to save time and ensure consistent, timely engagement.

Improved accuracy as benefit of automation
Improved consistency

Reduce errors and maintain uniform communication across all customer touchpoints to ensure a smooth and professional experience.

next level personalization as benefit of automation
Next-level personalization

Use data-driven insights to tailor interactions and deliver personalized experiences that strengthen customer relationships and loyalty.

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How to automate your customer experience processes

Ready to start reaping the benefits of Make's customer experience automation? We've got what you need to get started.

step 1 in automation - Identify the right tasks
Pinpoint customer touchpoints

Identify repetitive or time-consuming tasks in your customer journey, such as onboarding emails, feedback collection, or support ticket routing, that can be automated to enhance user satisfaction.

step 2 how to start with automation - choose the right software
Choose the right automation tool

Select a robust platform, like Make, that aligns with your customer experience goals, integrates with your CRM and support systems, and fits within your budget and tech ecosystem.

step 3 for automation: browse templates
Browse templates

Explore Make's ready-to-use customer experience templates to find quick solutions for common customer experience automation tasks.

step 4 in automation: create a workflow
Build a tailored workflow

Use Make to develop automation workflows that streamline customer interactions, personalize communication, and ensure straightforward integration across all touchpoints for a consistent and engaging experience.

How Scentia Saves 10/hrs a Week with Client Onboarding Automation

Learn how automation agency Makeitfuture helped Scentia streamline their customer onboarding using forms, Airtable, and Make.

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FAQ

What is CX automation?
Which parts of the customer journey are most effective to automate?
What features should I look for in a customer experience automation platform?
What role does AI play in shaping the future of CX automation?
How can I measure the success and ROI of customer experience automation?
How do I get started with Make?
What is a scenario?
What is mapping?

How it works

Traditional no-code iPaaS platforms are linear and non-intuitive. Make allows you to visually create, build, and automate without limits.

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Trusted by 500,000+ Makers

“Make really helped us to scale our operations, take the friction out of our processes, reduce costs, and relieve our support team. It is difficult to not become a fan.”

Philipp Weidenbach

Head of Operations at Teleclinic

"Make drives unprecedented efficiency within our business in ways we never imagined. It’s having an extra employee (or 10) for a fraction of the cost."

Cayden Phipps

COO at Shop Accelerator Martech

"The simplicity, flexibility and ability to build real complex automations without any knowledge of programming makes it the best thing since sliced bread."

Ekki Smaly

Product Owner at Smaily

"True citizen development in the entire company. Make is present in every department, empowering the company to offer a unique customer experience."

Andreas Wixler

CTO & Co-founder at FINN