Google Ads Conversions
With Google Ads Conversions modules in Make, you can upload and adjust your Google Ads conversions.
To use Google Ads Conversions with Make, you must have a Google Ads account. You can create an account at ads.google.com.
Refer to the Google Ads API documentation for a list of available endpoints.
Note
Make's use and transfer of information received from Google APIs to any other app will adhere to Google API Services User Data Policy.
Important
Some adblocking browser plugins could block the Google Ads Conversions modules. It is recommended to disable the plugins if you encounter a problem loading a module.
Connect Google Ads Conversions to Make
To establish the connection in Make:
Log in to your Make account, add a Google Ads Conversions module to your scenario, and click Create a connection.
Optional: In the Connection name field, enter a name for the connection.
In the Customer ID field, enter your customer ID.
You will find your Customer ID by choosing an account in the Google Ads UI after signing in or clicking on your profile image at the top-right corner of the page. For example:
123-456-7890
.Optional: Switch on the Show advanced settings toggle and enter your Google Cloud Console project client credentials. For more information, see the Create and configure a Google Cloud Console project for Google Ads Convesrions section below.
Click Sign in with Google.
If prompted, authenticate your account and confirm access.
You have successfully established the connection. You can now edit your scenario and add more Google Ads Conversions modules. If your connection requires reauthorization at any point, follow the connection renewal steps here.
To connect to Make using your own client credentials, you can create and configure a project in the Google Cloud Console.
Create a Google Cloud Console project for Google Ads Conversions
To create a Google Cloud Console project:
Log in to the Google Cloud Console using your Google credentials.
In the top menu, click Select a project > New project.
Enter a Project name and select the Location for your project.
Click Create.
In the top menu, check if your new project is selected in the Select a project dropdown. If not, select the project you just created.
Enable APIs for Google Ads Conversions
To enable the required API:
Open the left navigation menu and go to APIs & Services > Library.
Search for and enable the following API: Google Ads API.
Configure your OAuth consent screen for Google Ads Conversions
To configure your OAuth consent screen:
In the left sidebar, click OAuth consent screen.
Under User Type, select External.
For more information regarding user types, refer to Google's Exceptions to verification requirements documentation.
Click Create.
Fill in the required fields with your information.
In the Authorized domains section, add
make.com
andintegromat.com
.Click Save and continue.
In the Scopes page, click Add or remove scopes, add the following scope, and click Update.
https://www.googleapis.com/auth/adwords
Click Save and continue.
Optional: If your project will remain in the Testing publishing status, add test user emails on the Test users page, then click Save and continue.
Create your Google Ads Conversions client credentials
To create your client credentials:
In the left sidebar, click Credentials.
Click + Create Credentials > OAuth client ID.
In the Application type dropdown, select Web application.
Update the Name of your OAuth client. This will help you identify it in the console.
In the Authorized redirect URIs section, click + Add URI and enter the following redirect URI:
https://www.integromat.com/oauth/cb/google-ads2/
.Copy your Client ID and Client secret values and store them in a safe place.
You will use these values in the Client ID and Client Secret fields in Make.
Obtain your Google Ads Conversions developer token
To obtain your developer token:
Sign in to your Google Ads manager account and click the Search button.
Type in API Center and select it. The API Center option only appears for Google Ads manager accounts.
Complete the API Access form and accept the terms and conditions.
Initially, the developer token will be in the API Center > API Access with a Pending Approval status.
Once the developer token is available, copy the value and store it in a safe place.
You will use this value in the Developer Token field in Make.
Build Google Ads Conversions Scenarios
After connecting the app, you can perform the following actions:
Upload a Call Conversion
Upload a Click Conversion
Upload a Conversion Adjustment
Upload a Conversion Enhancement
Upload an Enhanced Conversion for Leads
Bulk Upload a Call Conversion (advanced)
Bulk Upload an Enhanced Conversion for Leads (advanced)
Bulk Upload a Click Conversion (advanced)
Make an API Call